Marketing in the age of AI: Smarter strategies or just louder noise?

AI in marketing isn’t new. We’ve been throwing around buzzwords like “machine learning,” “predictive analytics,” and “hyper-personalization” for years. But now? AI isn’t just a cool add-on. It’s rewriting the rules. The question is – are we actually getting better at marketing, or are we just making noise faster than ever? AI: The 24/7 worker …